Senior Associate, Content Marketing - (US Company)

About the Role

We're seeking a talented Senior Associate, Content Marketing to execute Veho's content strategy and bring our brand story to life across multiple channels. This role is the execution engine behind our content marketing efforts, turning strategic direction into published content that educates, engages, and converts our audiences.

You'll be responsible for the day-to-day execution of content creation, social media management, and editorial operations. Working closely with senior marketers and brand leaders, you'll translate strategic vision into polished blog posts, social content, email campaigns, and thought leadership pieces that strengthen Veho's presence in the logistics and last-mile delivery space.

This is an ideal role for an experienced content marketer or journalist who excels at execution, thrives on organization, and takes pride in delivering high-quality work consistently.

Resume/CV must be in English to be considered for this role.

Compensation:

$35,000 - $40,000 USD annually paid in COP.

The pay range is subject to the discretion of the Company. This opportunity is based in Bogotá, Colombia, and offers the chance to partner with Veho as we expand globally. This engagement will begin under a contractor arrangement.

What You'll Do

Blog & Long-Form Content

• Write, edit, and publish blog posts that align with SEO strategy and audience needs
• Transform complex logistics topics into accessible, engaging content for shipper and driver audiences
• Support product articles, case studies, and educational content based on strategic direction from brand leaders
• Collaborate with subject matter experts across the organization to develop authoritative content
• Ensure all content maintains brand voice, quality standards, and editorial guidelines

Campaign & Marketing Content

• Write copy for email campaigns, landing pages, and promotional materials
• Support thought leadership initiatives by drafting articles, LinkedIn posts, and executive content
• Coordinate content support for integrated marketing campaigns with senior marketers
• Adapt messaging for different audiences (shippers, drivers, partners) and channels
• Contribute to sales enablement materials and customer communications as needed

Social Media Management

• Organize and execute social media posting schedule based on the brand calendar
• Manage content distribution across LinkedIn, X (Twitter), Reddit, and emerging platforms
• Create platform-specific content that drives engagement and amplifies brand messaging
• Monitor social channels for engagement opportunities and respond appropriately
• Stay current on platform updates, best practices, and emerging trends

Employer Brand Management

• Work with the Head of Brand to maintain positive brand presence
• Gather and share driver and employee testimonials and success stories
• Support recruitment marketing efforts through authentic storytelling

Editorial Calendar Management

• Maintain editorial calendar and publishing schedules across all content channels
• Coordinate with stakeholders to ensure timely content delivery and approvals
• Track content through production from ideation to publication
• Manage content workflows and ensure deadlines are met

Performance Tracking & Reporting

• Track and report content engagement KPIs (traffic, engagement, conversions)
• Analyze content performance to identify trends and opportunities
• Compile regular reports on content and social media metrics
• Recommend optimizations based on performance data

What You'll Bring

Priority Skills:

1. Advanced-native ability in English (C1-C2 Proficiency) — Exceptional writing, editing, and communication skills with mastery of grammar, style, and tone
2. Content Marketing or Journalism Experience — 3-5 years of professional content creation experience with a strong portfolio
3. Strong Organizational/Project Management Skills — Proven ability to manage multiple projects, meet deadlines, and keep complex workflows organized

Additional Requirements:

• Portfolio (or PDF of examples) demonstrating writing ability and style across diverse formats (blog posts, social content, campaign, etc).
• Proficiency with content management systems (WordPress, HubSpot, Webflow)
• Understanding of SEO best practices and how to write for search
• Ability to translate technical or complex topics into clear, accessible content
• Strong attention to detail with commitment to accuracy and quality
• Collaborative mindset with ability to work cross-functionally
• Comfort with data and using analytics to inform content decisions

Preferred

• Background in B2B SaaS, logistics, supply chain, or technology sectors
• Experience managing social media accounts for brands or organizations
• Knowledge of LinkedIn marketing and thought leadership strategies
• Familiarity with email marketing platforms (HubSpot, Mailchimp, etc.)
• Basic graphic design and video editing skills (Canva, Figma)
• Experience with content analytics tools (Google Analytics, social platform insights)
• Understanding of paid social and how organic content supports paid efforts
• AP Style or other editorial style guide expertise

Important Note:

This opportunity is based in Bogotá, Colombia, and offers the chance to partner with Veho as we expand globally. This engagement will begin under a contractor arrangement. We are, however, deeply committed to building a strong partnership and providing meaningful, engaging work opportunities for talented individuals who want to grow with Veho.